Order Process Tutorial
• Area Code
• Carrier Route
• Designated Market Area
• FIPS Codes
• ZIP Codes
• Telemarketing Listings
• Direct Mail Only
• DM and TM
• All Listings
• Comma/Quote Delimited
• Comma Separated
• Microsoft Excel
• Tab Delimited
• Count Name
Order Process Tutorial: (top)
You'll have your list of new homeowners in just six easy steps. As you build your new homeowner mailing and telemarketing lists, the various selections you'll make through the six steps will be displayed on the left side of the screen. If ever you want to start over, just click the "Find New Homeowners" button at the top.
Step 1: Select the geographical area where you'll be marketing your products or services to new homeowners. Enter ZIP codes, counties, area codes, states, FIPS codes, or Carrier Routes. You can even upload a list of ZIP codes, area codes, etc. if you have too many to type.
Step 2: Choose a date range for how far back in time you want to look for new homeowners. You can search for new homeowners as far back as almost a year.
Step 3: You have the option here to further target your new homeowner lists by additional sets of criteria. Keep in mind that while choosing criteria will make your list more targeted, it will reduce the number of new homeowners you can reach.
Step 4: Select the way you plan to use your new homeowner list: telemarketing, direct mail, both, or all listings. Choosing "telemarketing" means that each record will have a telephone number, but not necessarily a mailing address. Choosing "direct mail" means each record will have a mailing address, but not necessarily a telephone number. "Both" means each record will have both an address and a telephone number. Finally, "All Listings" means you will get all available records, whether they have a valid telephone number or address.
Step 5: BrandNewHomeowners.com will report back the total number of new homeowners in the area and date range you specified. You can save the report in both Excel and PDF format, or print the report.
Step 6: Here, you'll specify the file format you need for your new homeowner list, for example, Microsoft Excel format. Four different formats are available.
General Help: On this page, you will choose the geographical area where you intend to market your goods and services to new homeowners. After clicking "Next," you will be taken to a new page where you will enter the ZIP codes, area codes, states, etc. that you require.
Area Code: A three digit number that generally identifies households with telephone service in a particular region of the United States. In the following example number, the area code is bolded: 1-863-555-7634.
Carrier Route: A Carrier Route is a 9 digit number used by the post office to designate groups of addresses to aid in mail delivery. Literally, it is the particular route the mail carrier takes when delivering mail. The number consists of 5 numbers for the ZIP Code, one letter for the carrier route type, and 3 numbers for the carrier route number. For example "05055R003" or "12508C007."
Counties: A county is a division within a state, usually encompassing one or more cities or towns. Selecting this option will bring up a listing of all 50 states. Once you select a state, a list of all counties in that state will appear. Simply make your selections from that list.
DMA: A DMA (Designated Market Area) code is a three digit code developed by Nielsen Media Research to group metropolitan and surrounding areas into defined markets. A DMA is usually named for the major city located in the market and is defined by that city, its surrounding cities, towns, suburbs, and rural areas. DMAs do not follow political boundaries like city limits and county lines, and may overlap.
FIPS Codes: A FIPS (Federal Information Processing Standards) code is a unique 5-digit number that is assigned by the federal government to each county in the United States. This number is comprised of a 2-digit State code followed by a 3-digit county code.
States: A state is one of 50 major political divisions in the United States. Selecting this option will bring up a checklist of all 50 states (plus the District of Columbia). Simply check the states you wish to search.
ZIP Codes: A ZIP (Zone Improvement Plan) code is used by the post office to help ensure that mail travels more efficiently and effectively to the geography to which the ZIP codes is assigned. A basic ZIP code consists of five digits, and an extended ZIP+4 code (not used in BrandNewHomeowners.com) has an additional four digits. ZIP codes do not correlate with political boundaries like city limits and county lines, and the post office changes them often.
Select a Date Range (top)
General: On this page, you will choose the number of weeks you wish to go back for your new home owner mailing or telemarketing list. Simply select a number to indicate the number of weeks to go back from a single drop-down menu. Your list will be made up of people who moved during this date range.
General: On this page, you can, if you wish, choose to target your new homeowners by one or more criteria selections.
Keep in mind that while adding additional criteria is a great way to target your list, you will lose out on any new homeowners that do not meet the criteria you select. So, the number of records output for you to use in your marketing may be substantially reduced - especially if you choose more than one criteria.
Contact Method (top)
Telemarketing Listings: Selecting this option will ensure that your new homeowners has a valid telephone number on 100% of the records, but may not have a valid mailing address. Use this option only if you do not intend to mail to your new homeowner prospects.
Direct Mail Only: Selecting this option will ensure that your new homeowner list has a valid mailing address on 100% of the records, but may not have a valid telephone number. Use this option only if you do not intend to call your new homeowner prospects.
DM and TM: Selecting this option will ensure that your list of new home owners has both a mailing address and telephone number on 100% of the records. Keep in mind that this will reduce the total number of new homeowner records that might otherwise be available to you. Use this option if you intend to both mail and call your new homeowner prospects.
All Listings: Selecting this option will maximize the number of new homeowner records you will receive. However, not all records will have either a valid address or valid telephone number.
Count Results (top)
General: This page shows you the number of new homeowners meeting your selection criteria. A count report appears at the center of the screen showing a breakdown of your list, based on your initial geographic selection. You have the option to print the count report or save it as an Excel file or Adobe .pdf file. Click "Next" when you're ready to place your order.
Keep in mind that the count report is not the actual list of new homeowner names and addresses. It is merely a report of the number of records that will be available to you should you decide to purchase the list. In the following screens you will purchase your list and specify the format for download.
File Format (top)
General: On this page, you will select the type of file format that will be used in building your new homeowners. Your can retrieve your file in one of four formats that can be used by nearly all popular database and spreadsheet programs.
Comma/Quote Delimited: In this file format, each field is separated by a comma, and the content of each field is contained with in quotation marks. The filename extension for this format is .txt.
Comma Separated: In this file format, each field is separated by a comma. The filename extension for this format is .csv. Microsoft Excel, as well as popular database programs, can usually open these files without difficulty.
Microsoft Excel: This file format is proprietary to Microsoft Excel, a popular spreadsheet program, and is the most popular choice for download of new homeowner mailing and telemarketing lists from BrandNewHomeowners.com. It can be opened by Excel in its native format, with no conversion required. The filename extension for this format is .xls. While this format cannot generally be used by non-Microsoft programs, you may convert the file after opening it in Excel by clicking "Save As" and designating the file type for conversion.
Tab Delimited: In this file format, each field is separated by a tab character. The filename extension is .tab.
Count Name: You now have the option to name your count in case you want to save it for future access. BrandNewHomeowners.com gives you the opportunity to return at a later date, if you wish, and place your order then. This is useful, for example, if you need to gain approval for a count report from a supervisor or partner before going forward with the purchase of our new homeowner lists.
Start targeting new home owner leads now with BrandNewHomeowners.com's easy-to-use online order system.